Entrepreneur

7 Strategies To Revive Your Dead Facebook Page

Do you have a Facebook page for your private practice? If not, read these articles first:

How To Set Up A Facebook Page and Facebook Pages For Therapists: Some Risks And Benefits

If you already have a practice Facebook page but there's very little interaction going on here are a few tips to revive your page. If people aren't visiting your page and interacting on it, what's the point of having it, right?

7 Facebook strategies that boost interaction on Facebook:

1) Post on weekends and afternoon/evening

According the Entrepreneur.com, weekends and late afternoons are the times when page admins are least likely to add a new post and those posts that receive the highest interaction rates.

2) If you're going to take a day off, pick  Thursday

Thursdays have the highest number of posts with the lowest interaction rate.

3) Post photos

Photos evoke emotion and grab attention. They generate the highest interaction rate, above status updates, video, music & links. When you post a question or status update, post it with a photo.

4) Ask for a comments and "likes"

Call for actions on Facebook pages actually works. Don't be afraid to ask for likes, comments, and shares. People will respond.

5) Be long-winded

Did you know that page interaction goes up with longer status updates?  Don't feel like you have to limit your update to the 140 characters, like on Twitter.

6) Post more frequently

Since not all followers will see every post, posting more frequently will catch the eye of more followers. Half of those who are going to click on your link or update will have done so within the first hour of posting. The other half will interact during the next 9 hours. Keep an eye on your unsubscribe rates to find the "sweet spot" for your page's ideal number of posts.

7) Post interesting content

The best way to boost interaction on your page is to post good, interesting, helpful information.

Sources: http://www.entrepreneur.com/blog/220166 http://www.hellobloggerz.com/social-media/facebook-posting-techniques

What strategies have you used to improve your Facebook Page interaction?

 

Lights. Camera. Therapy! National TV Debut Tonight

I let a camera crew film two therapy sessions for the TV series "Secretly Pregnant" airing tonight at 10:00 PM ET/8:00 PM MT on Discovery Fit & Health. While I have a lot of TV experience I've never been this nervous about it. I think it's because I have NO idea how the therapy sessions will be edited and I don't know how much of the sessions will actually be included in the episode. Oh, and this is national TV, not local TV.

How did I get on national TV?

One word: Google. Several months ago I got a call from a NY based casting company who had found my practice information online, saw that I had TV experience, and that I specialized in working with women's emotional health and relationships. They asked if I’d be willing to do some pro bono therapy on camera with a Salt Lake City woman for a women’s health documentary show about women who are hiding their pregnancies. I agreed and the next day a producer, crew, and new client “Jen” came to Wasatch Family Therapy to film the first of 2 sessions for the show.

Sneak peak behind the scenes

Here's a peek behind the scenes with the crew "invading" my therapy office to set up lights and cameras before a session.

Mixed emotions

The therapist part of me is having a hard time thinking about the rich emotional experiences of two therapy session that will not be included in tonight's episode. The vain part of me hopes I look OK on camera. The entrepreneur in me is thrilled about the national exposure for my therapy clinic. The social worker/therapist in me loves that I had the opportunity to do pro bono work and help an amazing woman navigate an extremely difficult time in her life, and that her story will inspire other women who've suffered the loss of an infant to reach out for support.

Would you let a camera crew film one of your therapy session? Surprisingly, after a while I forgot that the crew was even there and I was really able to tune in to and connect with “Jen."

More about "Jen's" touching story

After delivering a stillborn baby nine months ago, Jen now finds herself pregnant again and scheduled to deliver on the anniversary of her baby's death. Feeling alone with no friends to support her during her loss, she fears going through loss again. (health.discovery.com)

Still therapy even with cameras

Luckily, from the moment I met "Jen," we clicked, and were able to develop a rapport and quickly get to the heart of her pain. Working with "Jen" was a professional highlight for me and reminded me why I love being a therapist. To be allowed in to the most tender parts of a client's heart and the most difficult times in client's life is an honor.